A reminder to pause. A way back to yourself.
This didn’t start as a brand. It started as survival.
I built Pure Perspective for myself
Because I needed it.
My busy life as a Civil Engineer, a mom, a wife, chinchilla breeder, and CEO of a non-profit had me completely buried in the day-to-day
And somewhere along the way, I lost track of stillness. I needed something that would bring me back to center.
Something that didn’t ask for attention — but gave it. Something that reminded me of the quiet, powerful world I had learned so much from: animals.
As a civil engineer with nearly 20 years managing complex infrastructure projects—including a multi-billion dollar state program for the past 6 years—I know how to assemble scattered expertise into coherent solutions.
Now I'm applying those same skills to something personal: 16 years with chinchillas taught me about connections I couldn't explain. I'm using my research background combined with AI to synthesize research across neuroscience, animal behavior, and consciousness studies to prove what ancient cultures always knew.
For 16 years, I’ve lived in the deep world of chinchillas
Not casually — professionally, spiritually, emotionally
I’m the founder of the Global Chinchilla Alliance
Author of Chinchilla Care 101
And have spent my life immersed in the behavior and biology of these 32-million-year-old creatures
Chinchillas have taught me
They don’t spiral. They don’t seek validation.
But most importantly, they helped me remember what I was before the world got so noisy.
I believe modern life has trapped most of us in a digital box
Always on
Always reacting
Always disconnected from something essential we can’t name
I built Pure Perspective as a way to gently unlock that box
To offer a moment of pause
A visual, tactile reminder that you’re still human
Still connected
Still here
Helping people reconnect with the true world of animals. Not fake cartoons or mythical creatures, not metaphors, but real creatures with real lessons — is my biggest motivator
My engineering background makes me naturally curious about the "why." I've authored "Chinchilla Care 101," founded the Global Chinchilla Alliance nonprofit, and built Niblee feed company because my animals deserved better.
What some call "spiritual" might just be connections science is beginning to prove exist. I'm the bridge between scattered research and practical applications.
I don’t want to sell you a message, I want to give you a tool
Each memory tool is based on research I'm exploring about human-animal energy connections. Animals never spiral like humans do. There's 32-million-year-old wisdom we forgot when we moved inside the digital box.
While I build scientific proof through my research synthesis work, these daily reminders help you remember those connections exist.
Everything we offer at Pure Perspective is a memory tool
Shirts. Mugs. Journals. Wall art.
All designed to reflect emotional truth, not trends
We use:
You’re not here to buy more meaningless stuff to become popular, to set some weird useless trend with no meaning:
You’re here to reconnect with your energy, to help you find PERSPECTIVE...
And I’ve built everything in this store to help you do exactly that
Over years of research and direct experience.
I've identified 8 core emotional states where human-animal connections provide the most support: Calm & Centered, Empowered & Bold, Joyful & Playful, Grounded & Gentle, Reflective & Wise, Hopeful & Healing, Connected & Compassionate, and Patient & Peaceful.
This isn't random animal symbolism—it's a researched emotional coverage system ensuring everyone finds their path back to authentic connection.
Each collection speaks to a part of you that needs remembering
Just notice what resonates — and let that guide you
You don’t have to live like this — trapped in constant scroll, trying to feel better through noise
Sometimes all it takes is a grounded reminder
Something real in your hand, on your chest, in your space
That’s what Pure Perspective is
It’s not about perfection
It’s not about fixing yourself
It’s about remembering that you were never broken
You don’t need another thing
You need something meaningful
Choose your energy
Let your animal guide you
Wear or hold something that keeps you connected — to the Earth, to emotion, to what’s real
Welcome to Pure Perspective
It was built for me
But it belongs to all of us
If you’re someone who wants a daily check-in — a quiet moment of guidance or perspective — you can also explore the free Pure Perspective App
It’s a separate tool
Not part of this store
But built with the same heart
The app gives you personalized animal reflections based on your mood
Along with colors, messages, and visual art to help you stay connected
Just another way to remember what really matters
The Pure Perspective Animal Wisdom App is a free tool for emotional clarity and momentum. It helps you reconnect to yourself through animals, color, and honest reflection; so you can move with intention. Because happiness isn’t luck. It’s perspective. Each time you check in, you shift how you see things. And when that changes, everything else can too.
This app was born from a deeply personal place. After losing everything in the 2018 Paradise Camp Fire, I began rebuilding my life — not just physically, but emotionally. In that space of uncertainty, I found grounding in symbolism, especially the silent presence of animals and the quiet messages in color. This tool is now yours! It's a way to pause, reflect, and shift or strengthen your perspective.
I starts with reflection. However, it’s also way more than that. It’s a way to project who you are and what you need to the world without ever speaking a word. Through visual energy — mood, color, animal — you create an unspoken presence. And that presence has power. Even quiet choices can shift rooms, soften edges, or spark connection. This app helps you step into that with intention.
Animals carry energy — and theirs is pure. Unfiltered, instinctual, and present. Unlike us, they don’t overthink or edit their expression. They simply embody what they are. That’s why they make such powerful mirrors.
Color carries emotion. Across cultures and lifetimes, these elements have helped people reflect, regulate, and realign. The Pure Perspective App isn’t just aesthetic — it’s a gentle, intuitive tool. Sometimes it helps us soften something heavy. Other times, it strengthens something light. Either way, it meets you exactly where you are — and walks you forward from there.
